ONE DAYTONA | Daytona Beach, FL
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Aided in incorporating Daytona Founding Partners (Toyota, Chevrolet, Sunoco, Florida Hospital, and Fifth Third Bank) into ONE DAYTONA. The property opened in 2017 as a lifestyle and entertainment center located adjacent to the iconic Daytona International Speedway (DIS), featuring first-to-market retail outlets and specialty shops, quick-bite, and full-service restaurants. The development also features multi-family residential units, office space, and two hotels.
DIS Founding Partners received rights to onsite brand messaging, media, and activations integration opportunities creating a robust platform that partners can leverage throughout the year. |